Optimize your brand for ChatGPT Gemini Claude Perplexity
The GEO platform that simulates how shoppers actually search across AI, so you know where your brand shows up and where to act.
Parsnipp evaluates your digital presence, measures AI Search effectiveness, and provides a strategic roadmap to guide you towards improvement.
Ensure your brand & products are seen and recommended by the world’s leading AI engines.
Extend eCommerce experience to LLMs. Enable AI agents to find, evaluate, and purchase your products autonomously.
Claim your spot at the top of AI chat results with a first-to-market paid AI Search strategies.
Elevate your brand’s authority with content engineered to dominate generative search results.
AI Search and Visibility is changing fast. Brands need a partner to cut through the noise and prioritize the strategies that drive real value - today and tomorrow.
A lot of the industry is stuck in a loop. Most tools just swapped the word "keyword" for "prompt" and tried to treat AI Search and GEO like traditional SEO. We don’t. Parsnipp simulates real shopper context and multi-turn conversations. This gives you AI Search data that more closely mirrors human behavior, accurate, actionable, and built for how people really use AI.
The web is shifting from "search and click" to"purpose and execute." While other tools just help you get mentioned, Parsnipp prepares your brand for the rise of AI Shopping Agents. We provide the structured data and "agent-ready" architecture needed to ensure that when an AI agent shops on behalf of a user, your products are the ones vetted, selected, and purchased.
Traditional search ads are being replaced by native, intent-driven placements inside AI answers. We specialize in the new LLM Marketing Playbook—positioning your brand to win "sponsored citations" and contextual placements within platforms like, Claude, ChatGPT, Gemini, and Perplexity. Don't just hope the AI mentions you; use our platform to secure your spot in the conversational auction.
No "request a demo" loops, no friction, and zero fluffy vanity metrics. You can start instantly and see exactly where you stand in the AI search and AI visibility landscape. We’ve removed the complexity to build a platform that actually works for you. Instead of weighing you down in unactionable data, we prioritize the high-impact recommendations that move the needle.
Step 1
Comprehensive snapshot of your brand's visibility & performance across LLMs.
AI Search scoring to understand your brand's current LLM positioning
Competitive Breakdown to see how well your brand ranks amongst competitors
Citation mapping of your most important citations & missing citations for AI Search
Website & marketing analytics that scores your current AI optimization levels
Step 2
Full dashboard to manage all facets of AI Search—Tracking & analytics, recommendations, and data customization.
Dashboard dives into competitor analysis, prompt management, persona customization, sentiment analysis, citation mapping, etc.
Agentic Commerce provides new data and helps ensure product catalogue is best positioned for visibility in AI Search
Tailored recommendations provide clear and actionable roadmap to improve AI Search performance
Step 3
Optimize for commerce, advertising, and content to dominate AI search results.
Extend AI search efforts for commerce with product feed customisation, product-level answer engine tracking, and eCommerce integration support.
Optimize content, eCommerce data stack, and campaigns to prepare for native AI shopping experience.
Generate relevant high-performing content for crawlers to win the AI citation game.
People aren't just searching anymore, they're asking AI for running shoes, travel recommendations, a skincare routine, or home improvement ideas. Customers are going to chat GBT, Gemini, and Claude before they're going to Google. Your website or going on social media. And most brands have zero visibility into what AI is saying about them. This is a dangerous blind spot for marketers. Research shows about 50 % of people used agentic AI to aid their Black Friday shopping experience this year.
That equates to over $5 billion from US consumers alone. AI Search isn't the future of marketing. It's already here. This is why Parsnipp exists.
So how does Parsnip actually work? Step one, visibility. Our software shows how your brand appears across large language models and benchmarks you against your competitors. We model your customer personas to be able to simulate thousands of interactions between AI and your customer to give an accurate view of how answer engines are representing your brand today. Step two, AI readiness. Next, we scan your entire marketing footprint.
your website, your content, your advertising, your ratings and reviews to give you a real time score of your AI readiness. Step three, action. We give you a clear and prioritized roadmap on how to start improving GEO today and optimizing for visibility across AI search. Parsnip is the control center for managing how AI talks about your brand. Generative engine optimization is becoming a core part of the modern marketing playbook. GEO is new.
Let us walk you through the platform, refine your GEO strategy, and help you accelerate performance across ChatGPT, Gemini, Claude, and Perplexity.
Need some help? Browse through our summary of the most frequently asked questions about AI search, optimization, pricing, and many more!
GEO is the practice of optimizing your brand’s visibility and performance across AI-powered search engines and LLMs like ChatGPT, Gemini, Claude, and Perplexity. It represents the next evolution of SEO for the AI era.
Our free report is quick to generate and gives you a complete AI Search analysis for your brand in just a few minutes.
With your AI Search Score, you'll receive data that breaks down your current visibility in AI Search, compares your performance to key competitors, includes sentiment analysis and citation mapping, and provides an in-depth review of your website and marketing to identify opportunities for improvement.
Finally, you'll get a set of actionable recommendations to help you start improving your AI Search visibility right away.
Parsnipp is specifically built for AI Search optimization. While traditional SEO tools focus on Google rankings, we track your visibility across ChatGPT, Gemini, Claude, and Perplexity, providing insights and recommendations tailored to LLM performance.
| Aspect | Traditional SEO | AIO (AI Optimization / AI Search) |
|---|---|---|
| Goal | Rank high in search results | Be cited or summarized in AI answers |
| Focus | Keywords & backlinks | Entities, context & authority |
| Content Style | Keyword-rich, optimized for clicks | Fact-rich, concise, optimized for comprehension |
| Measurement | SERP ranking, traffic | Mentions in AI answers, brand visibility |
Yes! Parsnipp helps you optimize product feeds, track product-level visibility in answer engines, and prepare your eCommerce data for native AI shopping experiences across ChatGPT and other platforms.
Explore the full features of our Agentic Commerce solution below.
Our platform continuously monitors your brand's performance across AI search engines to give you the most current insights into your AI visibility.
Not at all! Parsnipp is designed for marketers and brand managers. Our dashboard provides clear, actionable insights and recommendations that make it easy to get started improving AI Search visibility.
For recommendations that are technical in nature (website updates, product feed changes, etc.) we provide step by step guides that are easy to share with your team.
Parsnipp evaluates your digital presence, measures AI Search effectiveness, and provides a strategic roadmap to guide you towards improvement.
