The latest updates on Al search technology and Parsnipp's mission to help brands thrive in the age of Al-powered discovery.
For more than two decades, digital discovery has operated on a simple model: search, scan, click, decide. That worked when humans were the ones doing the web searching...
April 9, 2026
MarketingProfs
When Mondelez learned their retail partners were expecting 30% of their site traffic to be agentic by 2028, the company stopped and paid attention...
April 7, 2026
Digiday
ChatGPT can now search the web in a much better way than before. You can get fast, timely answers with links to relevant web sources, which you would have previously needed to go to a search engine for.
March 18, 2026
OpenAI
Since 2019, Microsoft and OpenAI have shared a vision to advance artificial intelligence responsibly and make its benefits broadly accessible. What began as an investment in a research organization has grown into one of the most successful partnerships in our industry.
March 18, 2026
Microsoft
ChatGPT users in the U.S. can now make Etsy and soon Shopify purchases within conversations, marking a next step toward the future of online shopping...
October 27, 2025
Techcrunch
Today we’re introducing a new generation of apps you can chat with, right inside ChatGPT. Developers can start building them today with the new Apps SDK, available in preview.
October 5, 2025
OpenAI
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Seattle startup Parsnipp today launched its platform to help brands ensure that the likes of Claude, ChatGPT and Gemini know them well enough to casually drop their names in conversation.
April 14, 2026
GeekWire
Seattle-based company helps marketers better understand and improve AI search visibility, and prepare for agentic commerce and LLM-based advertising...
April 14, 2026
BusinessWire
Parsnipp's software evaluates your full digital footprint, measures your visibility and effectiveness across AI search platforms, and provides a strategic roadmap for improvement.
October 11, 2025
